Contextual Portfolio 03

Can anyone remember John Lewis Christmas last couple of years ago? First time, I saw that advert were beautiful and smooth motion, which it is continuous jaw dropping I was watching. I was thinking how did they make this advert with a beautiful colour, movement and visual. So I have been research how did they make this well remember advertising? It is a good thing they are showing behind the scene and again, I was like wow and that is how they did with a thousand of pages of character movement. The outcomes are fantastic and they did well with this advert.

https://vimeo.com/85023101 

Behind the scene 

https://vimeo.com/78836360